Jamf

Ecommerce

Product

Jamf Software is used primarily by IT professionals. They offer certification courses within their online store to their customers to help learn the product and demonstrate their level of proficiency.

Problem

Jamf customers had little understanding of course prerequisites resulting in time wasted and frustration when they couldn't complete their purchase. Users were required to enter the same information on multiple steps, and due to high levels of bounce rates potential customers would leave course seats in their cart unclaimed. Resulting in an incorrect seat quantity available for purchase.

Jamf Sitemap

Pain Points

Problem Solving

A Product display page was introduced, email verification was reshuffled to the first step to prevent purchasing courses without meeting the requirements. Duplicate input fields and steps were removed or hidden and a time limit was added to the purchase process that would remove course seats from a customers cart if left un-purchased.

Modal Example

Verification

An eligibility check prior to the cart page prevented users from attempting to purchase courses without completing prerequisites.

Accuracy

Course seats automatically drop from abandoned carts after a determinate amount of time to reflect accuracy.

Receipt Example
Jamf E-commerce Flow

Process

Preferred

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Global Navigation

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Hobbies

Illustrations

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